Jeff Melanson is a Canadian business executive who has worked for the past 20 years leading and growing organizations through massive change and expansion, both in the creative industries and the public sector. Jeff is known for his approaches to meeting disruptive innovation with bold strategy and innovation.
Lauded internationally for his creative entrepreneurship approach to leadership, Jeff has an unmatched ability to see opportunity for organizations that others miss. With his proven methods for finding hidden talent and opportunity within an organization to out-of-the-box strategic and financial growth opportunities for organizations, Jeff has led The Royal Conservatory of Music (Dean), Canada’s National Ballet School (Co-CEO), The Banff Centre (President), and the Toronto Symphony Orchestra (President and CEO) through strategic change and on to tremendous organizational growth.
Through these positions Jeff has developed the ability to not only demonstrate how creative leadership can transform any organization, he has a proven track record for finding the dynamic growth potential that traditional business practice overlooks. He has transformed struggling organizations into success stories and industry leaders. Using fresh methods, Jeff offers businesses a completely new perspective on their organizational structure, strategic planning, growth opportunities, infrastructure visioning, funding and fundraising, income diversification, business development; and employee/team listening and engagement.
Jeff holds an MBA from Wilfrid Laurier University. He is also a frequent strategist, guest panelist and lecturer on disruptive innovation, design thinking, creative economies, city building, and creative entrepreneurship across North America and around the world. Jeff is also the creative columnist for innovation and business strategy for HuffPost. He was the first arts leader to be appointed one of Canada’s Top 40 Under 40™ for 2009, and in 2010, Jeff was named Wilfrid Laurier University’s MBA Alumnus of the Year. In November 2010, he was appointed special advisor on arts and culture to the mayor of Toronto. He is a recipient of a Queen’s Diamond Jubilee Medal.